Alabama: Are happy hour drink specials legal?
Alabama allows drink discounts only between 10 a.m. and 9 p.m., and bans multiple drinks for one price.
An Alabama ABC Board rule titled "Limitations on Happy Hour and Similar Price Reductions" bars reduced drink prices before 10 a.m. or after 9 p.m. Bars also may not sell several drinks for a single price, set a price that requires buying two or more drinks, or charge one person or group less than the general public pays that day. Pitchers (up to 60 ounces) are allowed if they are sold at all open hours. Prearranged private parties in separate rooms are exempt.
Conditions
- Reduced prices only between 10 a.m. and 9 p.m.
- No multiple drinks for a single price
- No price that requires buying two or more drinks
- No lower prices for one person or group than the general public pays that day
What the law says
It shall be unlawful for any ABC Board licensee to: (a) Serve multiple drinks for a single price. (b) Establish a single retail price based upon the required purchase of two or more drinks. (c) Sell or otherwise furnish drinks before 10 a.m. or after 9 p.m. at a price which is reduced from the usual customary or established retail price charged for such drinks.
Sources
- Ala. Admin. Code r. 20-X-6-.13 Mirror of official text · law.cornell.edu
Confirm with the state
- Agency
- Alabama Alcoholic Beverage Control Board
- Phone
- (334) 271-3840
- Website
- alabcboard.gov
How bordering states compare
- Florida AllowedFlorida has no state law or rule limiting happy hour drink prices at bars and restaurants.
- Georgia AllowedGeorgia has no state rule limiting happy hour drink prices at bars and restaurants; local rules may apply.
- Mississippi AllowedMississippi's alcohol rules don't limit happy hour drink prices at bars and restaurants.
- Tennessee AllowedTennessee lets bars discount drinks as they see fit, as long as the price doesn't go below their cost.